At a quick glance Data I/O Corp. (NASDAQ: DAIO) is a tech company that’s kind of hard to figure out. Not financially, but rather in what they do. Data I/O Corp has strong financials with steady annual growth and decent gross profit margins.

However, DAIO stock has taken a hit recently as sales revenue dropped in consecutive quarters starting in the fourth quarter of 2014. DAIO stock is currently trading around $2.65 a share just above a 52-week low of $2.49 on August 10, 2015. The 52-week high is $3.83 on October 31, 2014.

Data I/O Corp. designs, manufactures and sells programming systems to a wide variety of global electronic device manufacturers. DAIO’s core products are used by some of the world’s leading manufacturers to program integrated circuits for final assembly at costs up to 50% less than other technologies. Some of their clients include big names in the automotive, industrial and consumer/wireless industries. Some of these names include Bosch, Delphi, Panasonic, Apple, LG, Google, Amazon, Microsoft and Honeywell.

Data I/O Corp. (DAIO) doesn’t skimp on R&D and they claim they have uniquely positioned themselves to service the large FLASH programming requirements in the growing automotive electronics industry. Check out the DAIO June 2015 investor’s relation presentation and some of the products in action on the Data I/O Corp YouTube channel.